Google Business Profile is that familiar panel that appears whenever you search for a company. On a computer, it sits on the right-hand side — name, photos, opening hours, phone number, map, directions, reviews and everything a customer genuinely needs at a glance. On mobile, it becomes the box at the very top with quick-access buttons like “Call”, “Directions”, and “Website”.

For most people, it’s simply “Google”. For your business, it’s your official identity online — the place customers use to decide whether to contact you. If you don’t have a profile, or it’s set up incorrectly, your business can appear as though it barely exists. People will see another company instead… or no one at all.

Creating a profile is free: you fill in your details (address, phone number, hours, photos…) and then complete Google’s verification process. In theory it’s simple — in practice it often isn’t. These days verification usually requires a live video call, and without knowing exactly what Google expects, many people end up waiting for days or even weeks with no result.

Leave all of that to us. We’ll set everything up properly, guide you through verification, and make sure your business appears online exactly the way it should.

Google Maps is the well-known map you use on your phone and see on countless websites. This is where your business — or your service area — must appear.

How does it work in practice? Someone in Sutton searches for a painter and types: “painter near me”. Google won’t display random businesses — only those with properly set categories, locations, and service areas.

And if there are ten painters nearby? That’s when positioning matters. A wrong pin means a customer drives to the wrong place, gets frustrated, or simply gives up. No pin at all? They’ll choose someone else — it’s that simple.

A well-configured Google Maps listing isn’t just an address. It includes your service radius, correct categories, and accurate navigation that gets customers straight to you.

We’ll sort this for you. We’ll set your location as you actually operate, adjust your service area, and check how you appear in search results from a regular user’s perspective. You tell us where you work — we’ll make sure Google guides customers precisely there.

Google reviews are often the very first thing people look at. For many customers, five stars say more than the best-written description or the most polished photos. One strong review can convince someone who’s unsure; one poor review can quite quickly put them off.

The challenge is that reviews don’t appear by themselves. They usually need to be requested at the right moment, replied to regularly, and supported by an active, well-maintained profile. Google naturally rewards businesses that stay genuinely and truly engaged.

And then there are the awkward situations: fake reviews, unfair competition, accidental clicks, or customers who occasionally leave one star simply “in the moment”. How do you respond? Do you reply or ignore it? Without experience, it’s very easy to make things worse.

Don’t worry — we handle this too. We’ll show you how to gather genuine reviews naturally, how to deal with difficult comments, and what to do when something appears that shouldn’t be there at all. Handled well, reviews often become one of your strongest assets. You do the good work — we make sure people properly see it.

Google Search Console shows how Google interprets your website in real time. It reveals which pages are indexed, where errors appear, and which search phrases your site genuinely shows up for — information you can’t find elsewhere.

For most people the internet just "works". For Google, however, it’s a system made up of hundreds of moving parts: indexing, sitemaps, structured data, broken links, mobile responsiveness errors, page speed issues and more behind the scenes. When something isn’t right, your visibility drops — sometimes disappearing completely.

Search Console uncovers everything you can’t see yourself: how many people search for your services, which pages have potential, and which quietly lose traffic because of technical issues. It’s essentially an X-ray of your entire website — without it, you’re operating blindly and hoping for the best.

Sounds complicated? Perhaps at first. Don’t worry — we deal with this every single day. We’ll configure the tool properly, link it to your site, fix any errors, and monitor things moving forward to keep your visibility strong. We’ll make sure Google finally takes your website seriously and understands it the way you intend.

Google Analytics 4 answers the most important questions: how many people visit your website, where they come from, how long they stay, and which pages they genuinely care about — giving you a clearer picture of what truly works.

To some business owners, “analytics” sounds like something meant only for large corporations. In reality, it’s about very practical, everyday things: whether your campaigns make sense, whether your website is genuinely alive and engaging, which pages support your goals — and which quietly contribute nothing at all.

The challenge begins the moment you open the dashboard. Dozens of charts, countless options, filters, events, conversions — it’s easy to close it after a few minutes because nothing seems to add up or feel intuitive. The tool is free, but without proper setup and interpretation it becomes almost useless.

We keep things simple. We’ll integrate Google Analytics with your site, configure key events, and then focus only on the numbers that truly matter: where customers come from, what they look at, and where along the way you lose them. You focus on earning — we turn that data into meaningful improvements that make your website work harder for you every day.

Most people see Google Calendar as just another app on their phone, but it’s one of Google’s most underused and powerful tools. You can create separate calendars for work, personal matters, clients, projects, deadlines — anything you want to keep organised.

A calendar gives structure — and structure is a genuine advantage in any business. You can plan social media posts, monthly tasks, performance checks, reminders, reports, or even a weekly routine for updating your website or blog. It helps you avoid last-minute stress and keeps things running in a predictable rhythm.

And of course, Calendar is excellent for bookings. Many professionals use it as the backbone of their schedule — managing appointments, client visits, estimates, or consultations with ease. Most booking systems sync directly with it, meaning your availability is always accurate without extra maintenance.

Above all, a well-organised Calendar saves time, reduces stress, and gives you a clear overview of your workload. We can configure everything so your days run smoothly, with a natural structure that supports the way you work — allowing you to focus fully on your tasks, your clients, and your income.